A Coventry University, Product Design Student's exploration of past iconic design, present inspirational design and motivational future design.


Adidas Energy Boost running shoes

Based on a ground-breaking development process by BASF, the shoe uses a new cushioning material which provides more energy return than any other foam cushion material. The technology enables the shoes to perform more consistently which benefits the user. The use of new technology is inspirational to me because it shows how new innovations are made and inspires me to research and keep looking for what is at the forefront of design.

  1. timgspears posted this